Tech Day: Measuring Innovation in the Age of Digital Transformation

Innovation has changed over the last 20 years, but we still train and measure innovativeness with the same old methods. Professors from IE Business School, UC Berkeley and Stanford have developed a new approach to measuring innovative capabilities in the workplace.

Krypto Labs is honored to host a session with Dr. Paris de l’Etraz, a Professor of Entrepreneurial Management and the Managing Director of Venture Lab at IE Business School.

Dr. Paris has 20 years experience in investment banking and venture capital, mainly at USB Bank and ABN AMRO, where he was Managing Director in M&A. He also founded 5 startups in the areas of sports marketing, video games, advertising, solar power and banking.

During the session, Dr. Paris will show how innovative capabilities can be measured and how professionals can improve these capabilities in the workplace.